Sector
Food & Beverage: Market Entry in Turkey
Foreign food and beverage companies enter Turkey mainly through importers and distributors that supply retail chains, HoReCa and specialty stores. Multiligo identifies and pre-qualifies those counterparts, sets up meetings, attends them with you and follows up, while import registration and labelling questions are handled with specialists.
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Who are the right Turkish counterparts in food and beverage?
It depends on your product and route to market. These are the counterpart types we usually look for:
| Counterpart | Role |
|---|---|
| Food importer | Imports, registers and distributes your products |
| Distributor | Covers regions or channels such as retail or HoReCa |
| Retail chain buyer | Lists products in supermarkets or specialty chains |
| HoReCa supplier | Supplies hotels, restaurants and catering |
| Food manufacturer | Uses your ingredients or produces under license |
What should you prepare before meeting Turkish companies?
Turkish companies decide faster when the basics are ready before the first meeting.
- Product specifications, shelf life and storage conditions
- Certificates you hold, such as food safety and, where relevant, halal certification
- Labelling and packaging information that can be adapted to Turkish requirements
- Indicative export prices and minimum order quantities
- Samples available for shipment
How do we qualify counterparts in this sector?
We screen every company against criteria agreed in the brief. Typical criteria in this sector:
- Category experience and current brand portfolio
- Channel coverage: retail, HoReCa, specialty or online
- Import and cold-chain capability where required
- Experience with product registration and labelling for imported food
See how the full process works on the Turkey market entry page, or read how to find distributors in Turkey.
Which countries' companies do we support in food and beverage?
Companies from any country. These country guides cover food and beverage as a focus sector, with official trade figures for each market:
Germany
Turkey Market Entry for German Companies
Italy
Turkey Market Entry for Italian Companies
France
Turkey Market Entry for French Companies
Netherlands
Turkey Market Entry for Dutch Companies
United Kingdom
Turkey Market Entry for UK Companies
United States
Turkey Market Entry for US Companies
Japan
Turkey Market Entry for Japanese Companies
South Korea
Turkey Market Entry for Korean Companies
Taiwan
Turkey Market Entry for Taiwanese Companies
Frequently asked questions
Who handles food import registration in Turkey?
Usually the Turkish importer, under the rules of the Ministry of Agriculture and Forestry. Requirements are product-specific, so confirm them with the importer or a specialist before shipping.
Is halal certification required?
It depends on the product and the buyer. Many Turkish buyers ask about it for relevant categories, so have your certification status ready.
Can you organise tastings or a product launch?
Yes, as part of a private B2B event or launch. See B2B events and product launches in Turkey.
Official sources
Enter Turkey
Tell us about your product and the partners you are looking for. We will reply by email.